Glamour Moments

July 10, 2010 Sun Life: It's Time Advocacy Sofitel Philippine Plaza (sorry if there are inconsistencies, i'll review it tomorrow rather later. am so sleepy....enjoy reading!) The moment I received the email that there'll be a presscon for Sun Life introducing Piolo and his new advocacy. I immediately contacted the person in charge - many thanks Sun Life and Ms Tara :) for allowing us to attend the presscon. We arrived a little bit earlier. They said the presscon will start at 4:30pm. As we started eating and chatting, then Piolo arrived. There was a small introduction on what was the advocacy is all about. Later on, the TVC was shown (btw, while waiting, the BTS of the TVC was presented too). Formally, Sun Life announced the :It's Time dvocacy. It's basically more of promoting financial literacy and how Filipinos will prepare for their future.   An opportunity of 10-minute face-to-face question and answer was held. As a blogger, I don't want to pressure him anym...

FOR IMMEDIATE RELEASE PIOLO RUNS WITH THE SUN IN NEW TVC Running enthusiast and latest Sun Life Financial advocate Piolo Pascual rediscovers the charms of old Manila and a piece of Sun Life Financial Philippines (SLFP) history in a heart-thumping and edgy new TVC. Inspiring Filipinos to take charge of their finances in order to protect their dreams, Pascual gives a personal take to Sun Life’s It’s Time! advocacy, the first advocacy of its kind in the Philippines to promote financial literacy and preparedness among Filipinos . No guarantees Shot near an old Binondo building that used to house Sun Life’s operations, the TVC shows how a harmless night can turn into a life-changing moment. It features Piolo in tip top shape, depicting a metaphor of life where anything can happen to us even at the top of our game, and the best you can do is to be prepared. “The message of the TVC is beautiful and profound.  We all have to realize that life offers no guarantees so we must always be prepared ...

Piolo: A Financial Monologue There is no fool’s gold beneath the surface of Piolo’s beliefs and values. Behind the disarmingly handsome face is a man who knows how to protect his dreams and priorities. In between the hectic schedule are charity works, sports, and his undying love for family. The same can be said on how he handles his finances – smart, delicate, and purposeful. And as the latest addition to Sun Life Financial’s “It’s Time!” financial literacy advocacy, he is ready to impart the message of a bright and stable future. On Money My mother showed me the best attitude towards money, which is humility. She also taught me to use money to do good things. My faith also gave me a great foothold on my finances. Much has been given to me, and it is only right that I give something in return. On Financial Planning You have to know what is important to you, and starting early is the way to go. In fact, the life insurance I got for my son Iñigo has already matured. Now his future is se...

It’s Time! to protect your dreams Providing a secure and stable future for our loved ones is always in the minds of Filipinos. Fortunately, the resilience of Filipinos makes them adjust to whatever life throws their way. Fresh from the recent elections, we see this optimism again in many who are hopeful that everything will get better and that we can look forward to a brighter future. One with the nation in this hope for a brighter future is Sun Life Financial .  Last year, Sun Life Financial launched the first financial literacy advocacy of its kind called It’s Time! .  It’s Time! is Sun Life’s advocacy designed to improve the financial literacy and preparedness of Filipinos. Today, It’s Time! celebrates its first anniversary and  in just one year, the advocacy has compelled many new advocates to take action and assume a more active role when it comes to planning for their financial needs. Since the advocacy was launched, Sun Life has brought together more advocates sharing inspiring...