THE BUM NEWEST FASHION UPPER

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BUM, one of  the country's leading brands in apparel, once again takes to center stage its newest collection, sure to reflect the youth's unpredictable flair for fashion. Presenting Bum's Collar-Ups Collection. Inspired by the fun eccentricity of fashion and  the many possibilities one can create, Bum's Collar-Ups Collection celebrates color and innovation. Now out on racks for back to school season, it speaks of a whole new fashion statement: wearing collared shirts with a twist.

The colored collars come with a special design or logo at the back where it is usually left blank.

A mix of fashionable designs give the collection a character all its own. Plaids, houndstooth, and a wide selection of prints scream a distinct mark that Bum's modern, Goth feel exudes.

Mixing function and fashion, Bum's creations have always been inspired by the youth who personify curiosity and non-conformity in style and in self-expression. Created for highly receptive and reactive individuals, Bum is supposed to be seen--and more importantly, heard by everyone else. Personal empowerment is sewn in every collection, hence, the 'he-wore/she-wore' character embedded in every piece of apparel.

This school season, Collar Ups collection make a great conversation piece. So Bum around in style, and be the campus fashion upper--only with Bum's Collar Ups collection

BUM IS AVAILABLE AT ALL LEADING DEPARTMENT STORES NATIONWIDE.

You may also visit their website at http://www.bumequipment.com.ph/

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