Live Your Style with adidas NEO

For you to be a real fashion forward trendsetter, dressing up with the right match of accessories and clothes. Not just because you saw this style on TV or magazine, it will look good to you. You simply don't have to copy everything you have seen, just be yourself and all these ideas wil rely on your personality.


Dressing appropriately for each every occasion is important, you always follow the general rule of 'simplicity is beauty'; when you choose for a specific trend, stick to it. And, always learn how to experiment and think out of the box. Be creative and express yourself with fashion, don't afraid to mix and match - learn how to be simple and elegant.

Embrace fun, spontaneity and the unexpected twists in fashion when the adidas NEO Label Spring 2013 collection hits stores in January to March.

Living a carefree journey that lets teens make their own style, NEO will capture attention with unique and innovative fashion and design twists on Spring merchandise. Products have multiple purposes or added value.


NEO will release a fresh product offering each month, spotlighting a fashion trend interpreted in a different way. In March patterns are the highlight, featuring vibrant waves of colour, with subtle patterns that appear to be one thing but on close inspection reveal another. These will include camouflage prints and edgy takes on adidas NEO slogans with a focus on windbreakers and shirts. Sporty, street and lifestyle footwear silhouettes with strong colour and graphic links create the look.

NEO footwear is available in SM and select Robinson’s Department Stores nationwide.


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